Winner of a Frog Lookalike Award!

Richard Chai, from Republic polytechnic, is one of the cutest intern we have received here on the farm. Within 2 weeks into his 4 months long stint, he realized how frequently he has been commented by little children on how similar he looks compared to a frog!! Below is his testimonial.

“Firstly, when i heard it’s a farm, i thought i would have to do more manual work. However, when my internship started, it was a totally different experience from what i have expected.

The job scopes were slightly more than expected, because i thought i only have one job scope however, when i started working there, the job scopes i have to cover includes admin work, retails, tour conducting, etc. So it was kind of tough for me because handling so much different type of work at the start of the week, i could not adjust to it. However as time passes by, the job scopes i have to handle were actually kind of fun because they kept me from being bored.

It was totally different from my expectation and my experience while working over there was actually quite fun! The hospitality of the company was good and the rules were easy to understand. I had an enjoyable time working there as an intern, unlike what my friends shared about what they experienced from their internship.”


Frog meat steamed with Hashima in Coconut Broth

As we slither into the Year of the Snake this Sunday, JFF will introduce this super combo recipe which includes fresh frog meat and Hashima. The clean & clear broth you get out of this recipe is surprisingly bursting with flavor!

This dish is not only fast and easy to cook, but it tastes so good! We would strongly recommend it even if u r an amateur in cooking. 🙂

We’ll take this chance to wish you all a very happy LUNAR NEW YEAR. May this year snakes along good health and happiness!!


2 young coconut, 3 frogs (each of 150g), some wolfberries, 50g lean pork, 2 dried shiitake mushrooms, 60g hashima (concentrated), some ginger, 200ml stock.

1. Rinse and cut the frog meat into pieces; Blanch in boiling water for 1 minute; Remove and drain.
2. Soak wolfberries and dried shiitake mushrooms in water till soft; Remove and drain. Dice.
4. Rinse lean pork; Blanch in boiling water for 10 seconds; Remove and immediately rinse in running water till cool; Drain; Dice.
5. Peel, rinse and slice ginger.
6. Make an opening on a coconut; Pour out the coconut juice; Rinse the coconut shells; Drain; Reserve the coconut juice for later use.
7. Arrange the frogs, lean pork and dried shiitake mushrooms in the coconut shells; Add the hashima and wolfberries; Pour in the coconut juice, top with chicken stock. Add ginger.
8. Arrange a steaming rack in a deep wok; Pour water into the wok. Arrange the coconut shell on the rack; Cover the wok with a lid; Steam over a high heat for 15 minutes; Steam over a low heat for 30 minutes. Ready to serve. Enjoy!








Winnie’s Testimonial


Winnie is an undergrad from Massey University. She has undergone a 2 weeks attachment with us in the last 2 weeks of January. Lets’ see what she has got to say of her experience here!

‘Having been attached to this farm for 2 weeks, I learnt a lot about the production of the frog farm. I was able to gain a lot and develop new skills throughout my time here. I did things that I did not imagine I would do! This includes taking primary school students for the fun tours and the herpetology workshops, even though I started off with having absolutely no experience in this field.

It has been a really cool and enriching experience for me in these 2 weeks, and I have thoroughly enjoyed my time here. It was especially fun together with the company of Bobby and Puppy! I am very grateful for Chelsea who has taught me so much and also for her patience and kindness, as well as her family and Deon for being so welcoming and friendly. Once again, I would like to thank Chelsea for giving me the opportunity to work here at Jurong Frog Farm.’



St Anthony’s Primary School

Thank you St Anthony’s Primary School for embarking on their P3 Learning Journey with us yet again this year! Most teachers have feedback that the most enjoyable part is still the Hands on the Frog station. Frog feeding session comes next. We’ll likely extend the duration of this tour to better cope with the needs of these energetic froglets! Thanks again for the continuous support!




Closing Note for 2012 & Welcome for 2013 with new operating hours!

Dear precious JFF customers,

As 2012 draws to a close, we would like to take this opportunity to summarise the activities of JFF and to extend our heartfelt gratitude to all of you for your continuous support.

We started the year working closely with Singapore Polytechnic on building a sustainable Frog breeding system with the help of an Innovation Voucher Scheme (Supported by Spring Singapore). This venture introduced us to a Senior researcher who introduced to us the concept of home tanning our frog skins. It was in May when we experimented the idea with a small class of Hyperactive Sec school students who went through two 3 hours sessions to eventually manufacture the skins into useful lifestyle products. We then successfully built this idea into a group of 3rd year business students’ Final Year Project which they did very well in their final presentation.

We have also introduced a JFF FAMILY TOUR package earlier this year, to much delight of many small families and couples.

On 6th July, we revamped our website with the help of Steven R from 2wombats. We have since been receiving very good feedback on the user friendliness of this improvement. Thank you very much for your patience.

In October, we celebrated JFF’s 31st anniversary with a very successful soft launch of our new product JFF Premium Hashima with American Ginseng. Thanks again to all our friends and customers who have supported with the sales, feedback and words of mouth recommendations of this product.

We are very appreciative to our media friends for giving us some very decent exposure in UWEEKLY magazine on 13th Feb 12 and a photo documentary in The New Paper on 5th Nov 12 and a Japanese publication, AsiaX on 5th Dec12. These exposures saw many more new visitors calling up to enquire about JFF products and services. Much gratitude again.

We are happy to share that we have received notice for a 3 years extension on our current land lease from 30/11/2013. We will be accepting this offer.

A vote of thanks to facebook for documenting these milestones for us. Join us if you haven’t done so.

Last but not least, in order to serve you better, we have revised our JFF Croaking hours in 2013!

Croaking Period:
Monday (Office Closed)
Tuesday – Friday, 9-6pm (Strictly reserved for Tour Bookings and pick up of purchases ONLY)
Saturday, Sunday and Public Holidays Except CNY first 3 days (Open to all general public, 9am -5.30pm)
For Enquiries, please call
Office: 6791 7229 (Tuesday – Sunday, 9 – 6pm)
Chelsea: 97639077 (Tuesday – Sunday, 9 – 6pm)
FAX ONLY: 67919714 (24 hours)

Thank you once again and we wish you a more than splendid 2013 ahead!

JFF Festive Hashima Hampers Available for SALE!

JFF Festive Hashima Hampers are up for grabs now!

JFF Festive Joy – $188
5 x Premium Hashima with American Ginseng
3 x Specially Selected Dried Hashima
1 x Teddy Bear with Christmas Hat

JFF Hashima Special – $148
4 x Premium Hashima with American Ginseng
2 x Specially Selected Dried Hashima
1 x Teddy Bear with Christmas Hat


Every $50 spent in a single receipt at the frog farm from 17/12/12-15/2/13 will entitle you to a chance to win our JFF Hashima Special Hamper retailing at $148. 2 lucky winners will be chosen in a lucky draw on 18/2/13. Winners will have from 18th to 28th Feb 2013 to collect their hampers.

A note to all my visitors as JFF approaches her 31st Anniversary

It’s interesting to note the reactions of people who visit the farm. While some may be appalled with the current state of this 18 years old facility, others may applaud that this farm has retained its rustic charm, unperturbed by this nation’s belief built on Plastic, Progress and Prosperity.

Have to salute my 60 year old father’s effort since late 1970s on building this farm with his bare hands and with very limited resources. He had the help and support of his wife who helped with book keeping and also chaperoning their 3 young children in and out of the remote Old Jurong Road. This farm which initially started out as a self sustainable breeding model is one now that is a commercialized million dollar turn over business. He has well compensated his lack of education with his sharp business acumen and his diligence and technical knowhow when he was working in the oil and gas industry.

For the last 15 years since I was able to understand his lack of presence at home, as an adolescent, I have witnessed my father worked incessantly on the farm which he is still doing currently. It was a bold move in the 1990s when he decided to keep up with the times and opened the farm to the public. Throngs of people from the RCs, CCs, and schools mill into the farm every weekend to pick up freshly slaughtered fresh frog meat and other livestock like catfish and snakeheads.

Opening this privately owned production farm to the public provided an opportunity for me as a Singaporean graduate to become a 2nd generation business owner. I grabbed this great opportunity as a young adult in my early 20s. My relationship with the visitors has never been simple. Back when I was a child residing in the farm, I used to see people walking into our house, taking off their shoes and walking into my home to use my toilets as if it is an entitlement. We encountered and still are seeing the same problems with the only surviving Kampong in Singapore, people littering, abusing the facilities, and sometimes, they walk into our facilities only to abuse the people working in it.

Seldom, you get credits for what you are doing right. More than often you get penalized for the lapses due to what you did not do.

Isn’t it important for our younger generation to know that farms (whether it is a production or a show farm) exist and are important features of our country? Aren’t we also a part of national education in the history of Singapore which saw the farms having to transcend to remain relevant in this time and age?

Malaysians will tell you that this place feels comfortable like home not only because of the proximity we are from JB, but simply JFF is a reflection of the frog farming industry in Singapore 20 years back. Operations have certainly changed, business has become diversified but the place remains the same. The faster this country moves, the harder the people are whipped to keep pace with progress.

Nostalgia – This must be what many generations of Singaporeans, from the baby boomers to the Gen Y, can identify with.

Australians will tell you that this is an interesting place because they embrace and accept the diversity of what Singapore offers. We will have a high and mighty, snooty side like MBS, but we also offer a humble, down to earth rustic charm in the Kranji Countryside.

Others from certain parts of the world might come in baffled by this existence of a rural, backward, frogs not in lily padded ponds but in pens and questioned why did our government, one that is “prim and proper” allow this existence? Spot on. The farm’s lifespan on this plot of land in Lim Chu Kang is timed. Nothing really lasts forever in Singapore anyway. I implore you to come and appreciate what you see here because we may not be here much longer.

To some of our dear foreign visitors, if you are expecting a 5 star toilet experience or maybe l’occitane fragrance in farms, simply because this is the first world Singapore, please do not have your hopes up too high. We are only a family of 5 who have lived on, were fed and educated by this trade which my father started. What works in your country may not work in mine. Diversity is the only normal these days so if I do not tell you how to live please do not come and tell me how my frogs and I should live.

 Without you, my dear visitors, who have given me so much support and advice, I would truly be “that frog in the well”. However, I hope that you would adopt “live and let live” as your motto too. Please accept and be nice to the people living in this host country you are visiting.

 As JFF approaches her 31st anniversary in October, and I am into my 7th year of employment here, I would like to thank all of my staff, my customers, my friends and my family for all the support throughout my stint. I will strive to reach the bar set by society’s standards during the remaining time we have on this premises.

 Written by: Chelsea Wan

Any comments, please contact me at

Check out!!

Now comes with new features like a FROG QUIZ to test your knowledge on the trivials of the American Bullfrog;

You may also download our In-Farm Recipes, now available with chinese translation on the JFF Recipes page;

And If you are looking for farm activities to do in the weekend, check out FROG TOURS page for a JFF FAMILY TOUR option!

There’s something for everybody!  See you here soon and have a great croaking weekend!

p.s. A million thanks to 2wombats who satiated our demand for perfection. 3 rounds of changes in less than 10 days was all it took from discussion to putting up the site live! We received very prompt and professional services from Steven. This service provider is highly recommended!

Meeting Albarello Ferdinando in person.. (Part 1)

[slideshow]Albarello Federico, an expert exotic leather craftsman in Milan, prides his company (the brand is his name!) as one with the best treatment and innovation in its leather processing. Well known in the world of high fashion, his exposure to this trade started in his much younger days when his family processed fur skins. He does not actually make the finished product but when skins arrive in his factory, they will hand stitch pieces of skin especially for the smaller pieces together into panels of ~90 cm x ~60 cm. Designers of high end fashion will buy up rolls and rolls of these panels of snake, crocodile, ostrich, even FISH like TILAPIAS???!! from him. That is his market. 

So what did he think of FROG SKIN? More room for improvement on the cut. Frog belly skin is the way to go. Price is still the key in decision making for suppliers. The list goes on. He was curious to know how this frog crust was made and how on earth did i managed to glue it onto my phone. Hahah..He knows its way too amateur!

 He then showed me a sample of a small piece of finished skin. I’ll challenge you to make a guess which animal this skin came from?

I’m still trying to stitch into his mind that perhaps Lade Gaga would be interested in a Frog Skin Assemblage.. And according to D, we can call her Lady Gwa gwa.;)

Do look out for the updates end of this month (after Albarello’s visit to his tannery in Indonesia) if the polished finished frog skin would have enough potential to make a global impact!