JFF 31ST BIRTHDAY

Hop by in October as we celebrate JFF’S 31st Birthday! We will be conducting a free tour every weekend in October from 10am to 11am & do look out for awesome deals on the month of October!

A note to all my visitors as JFF approaches her 31st Anniversary

It’s interesting to note the reactions of people who visit the farm. While some may be appalled with the current state of this 18 years old facility, others may applaud that this farm has retained its rustic charm, unperturbed by this nation’s belief built on Plastic, Progress and Prosperity.

Have to salute my 60 year old father’s effort since late 1970s on building this farm with his bare hands and with very limited resources. He had the help and support of his wife who helped with book keeping and also chaperoning their 3 young children in and out of the remote Old Jurong Road. This farm which initially started out as a self sustainable breeding model is one now that is a commercialized million dollar turn over business. He has well compensated his lack of education with his sharp business acumen and his diligence and technical knowhow when he was working in the oil and gas industry.

For the last 15 years since I was able to understand his lack of presence at home, as an adolescent, I have witnessed my father worked incessantly on the farm which he is still doing currently. It was a bold move in the 1990s when he decided to keep up with the times and opened the farm to the public. Throngs of people from the RCs, CCs, and schools mill into the farm every weekend to pick up freshly slaughtered fresh frog meat and other livestock like catfish and snakeheads.

Opening this privately owned production farm to the public provided an opportunity for me as a Singaporean graduate to become a 2nd generation business owner. I grabbed this great opportunity as a young adult in my early 20s. My relationship with the visitors has never been simple. Back when I was a child residing in the farm, I used to see people walking into our house, taking off their shoes and walking into my home to use my toilets as if it is an entitlement. We encountered and still are seeing the same problems with the only surviving Kampong in Singapore, people littering, abusing the facilities, and sometimes, they walk into our facilities only to abuse the people working in it.

Seldom, you get credits for what you are doing right. More than often you get penalized for the lapses due to what you did not do.

Isn’t it important for our younger generation to know that farms (whether it is a production or a show farm) exist and are important features of our country? Aren’t we also a part of national education in the history of Singapore which saw the farms having to transcend to remain relevant in this time and age?

Malaysians will tell you that this place feels comfortable like home not only because of the proximity we are from JB, but simply JFF is a reflection of the frog farming industry in Singapore 20 years back. Operations have certainly changed, business has become diversified but the place remains the same. The faster this country moves, the harder the people are whipped to keep pace with progress.

Nostalgia – This must be what many generations of Singaporeans, from the baby boomers to the Gen Y, can identify with.

Australians will tell you that this is an interesting place because they embrace and accept the diversity of what Singapore offers. We will have a high and mighty, snooty side like MBS, but we also offer a humble, down to earth rustic charm in the Kranji Countryside.

Others from certain parts of the world might come in baffled by this existence of a rural, backward, frogs not in lily padded ponds but in pens and questioned why did our government, one that is “prim and proper” allow this existence? Spot on. The farm’s lifespan on this plot of land in Lim Chu Kang is timed. Nothing really lasts forever in Singapore anyway. I implore you to come and appreciate what you see here because we may not be here much longer.

To some of our dear foreign visitors, if you are expecting a 5 star toilet experience or maybe l’occitane fragrance in farms, simply because this is the first world Singapore, please do not have your hopes up too high. We are only a family of 5 who have lived on, were fed and educated by this trade which my father started. What works in your country may not work in mine. Diversity is the only normal these days so if I do not tell you how to live please do not come and tell me how my frogs and I should live.

 Without you, my dear visitors, who have given me so much support and advice, I would truly be “that frog in the well”. However, I hope that you would adopt “live and let live” as your motto too. Please accept and be nice to the people living in this host country you are visiting.

 As JFF approaches her 31st anniversary in October, and I am into my 7th year of employment here, I would like to thank all of my staff, my customers, my friends and my family for all the support throughout my stint. I will strive to reach the bar set by society’s standards during the remaining time we have on this premises.

 Written by: Chelsea Wan

Any comments, please contact me at chelseawan@jurongfrogfarm.com.sg.

Limericks for JFF

At a farm they did farm frog
And there happened to be a dog
He wasn’t local
And he was quite vocal
And his name happened to be bob

Contributed by Deon Brand

Feeling inspired? Spend us your limericks!

Check out www.jurongfrogfarm.com.sg!!

Now comes with new features like a FROG QUIZ to test your knowledge on the trivials of the American Bullfrog;

You may also download our In-Farm Recipes, now available with chinese translation on the JFF Recipes page;

And If you are looking for farm activities to do in the weekend, check out FROG TOURS page for a JFF FAMILY TOUR option!

There’s something for everybody!  See you here soon and have a great croaking weekend!

p.s. A million thanks to 2wombats who satiated our demand for perfection. 3 rounds of changes in less than 10 days was all it took from discussion to putting up the site live! We received very prompt and professional services from Steven. This service provider is highly recommended!

Meeting Albarello Ferdinando in person.. (Part 1)

[slideshow]Albarello Federico, an expert exotic leather craftsman in Milan, prides his company (the brand is his name!) as one with the best treatment and innovation in its leather processing. Well known in the world of high fashion, his exposure to this trade started in his much younger days when his family processed fur skins. He does not actually make the finished product but when skins arrive in his factory, they will hand stitch pieces of skin especially for the smaller pieces together into panels of ~90 cm x ~60 cm. Designers of high end fashion will buy up rolls and rolls of these panels of snake, crocodile, ostrich, even FISH like TILAPIAS???!! from him. That is his market. 

So what did he think of FROG SKIN? More room for improvement on the cut. Frog belly skin is the way to go. Price is still the key in decision making for suppliers. The list goes on. He was curious to know how this frog crust was made and how on earth did i managed to glue it onto my phone. Hahah..He knows its way too amateur!

 He then showed me a sample of a small piece of finished skin. I’ll challenge you to make a guess which animal this skin came from?

I’m still trying to stitch into his mind that perhaps Lade Gaga would be interested in a Frog Skin Assemblage.. And according to D, we can call her Lady Gwa gwa.;)

Do look out for the updates end of this month (after Albarello’s visit to his tannery in Indonesia) if the polished finished frog skin would have enough potential to make a global impact!

http://www.albarelloferdinando.com/

Half a year has hopped by!

So, what’s croaking??

JFF PTE LTD
Spanking Newly Refurbished Exterior

Looks a lot more spacious and still retaining the rustic, lay-back feel!

JFF PTE LTD
Spanking New Office!!!

Holla to our new office!!!
A lot of effort has been put into the construction of this office by the Big Boss himself!!!
Yes! No need for contract workers yo! All by our handy dandy boss and his workers!
*BIG ROUND OF A APPLAUSE*

Other than the physical changes at the farm,

Image
Ready-to-eat Local Premium Hashima

This is what we’ve been up to for the first half of the year (and we are still perfecting it)!
We are almost there! SO get ready for the big launch!

Aside from developing and value adding the local product,

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“Gently feel the skin of the frog”

Tours are still ongoing with added-value packages to cater to different needs!
I always feel so proud of the kids when they are braver than the adults when it comes to handling the frogs!
Hahaha!
FG: “Let’s recap! Tell me how do you tell the difference between the daddy frog and the mummy frog?”
Kid: *Raise hands* “The daddy has to listen to the mummy frog”
Teachers:*Laugh out loud*
Hahahaha!
Such an attentive student! =D

Last but not the least of the above changes, we have welcome a new resident to the farm!

JFF PTE LTD
“To-be-named”

After putting up this picture, I thought of a name already!
SHADOW!
Still skeptical of people;gets bullied by Puppy;asian-looking pup
Make your visit to the farm to see her!

Lastly, if you’ve read the previous post, we are trying to utilise every part of the frog and thus, started with it’s skin! Let me present to you what I’ve been sporting these few days,

JFF PTE LTD
#New Phone Swag!

We’ll be starting a fashion trend soon!
So stay tuned and keep loving nature!

x
C.L

Discovering the World of Frog Skin

We had our first meeting at APS on the 22/5/12 where Desmond introduced this idea of using Frog skin as a material for ornaments or really any products which is limited only by the sky! There were 4 teenage  boys who attended this session and they stared wide-eyed at this prospect. They listened very attentively to each step of the making and were given a piece of Frog Skin each at the end of the 2 hours long session to think about the possibilities during their June holiday!

The following Monday, we met up again at APS to execute these possibilities. Despite having only 1student out of 4 who turned up,  the teachers, volunteers, caregivers and myself were still in high sprirts about this endeavour!! We went on to scour for materials and ended up convincing each other to surrender our personal belongings like glasses, shoes, iphone casings for our experiment!

At the end of that session, we saw how not just the student, but the teachers themselves were much enthused and bemused with the prospect of integrating frog skin with their personal belongings. The synergy of the group was amazing as everyone posed for pictures with their newly value added creations out of old belongings which might very likely might have been thrown away. Kudos to Mr Desmond, who’s absolutely selfless with his knowledge and know-how.

Would anyone been keen enough to sign for a Workshop to make your FrogSkin product with us? Do drop us a note to show your interest! =)